Elevate your Pullman brand website with immersive virtual tours that showcase your rooms and meeting spaces in ways static photos simply can't match. This guide shows you how to add virtual tours to your Rooms and Meetings pages using the Visiting Media platform.
Why Add Virtual Tours to Your Pullman Website
Virtual tours on your website create emotional connections that drive bookings:
- Inspire wanderlust and drive bookings: Give potential guests a vivid, emotional preview of your property—showcasing scenic views, luxurious amenities, and unique experiences that turn dreamers into bookers
- Go beyond capacity charts: Help planners understand flow, layout, and ambiance in ways specs alone can't convey
- Deliver instant virtual site tours: Give planners a self-guided look at your meeting spaces, helping them assess fit and flow before they even reach out
- Inspire confidence: Virtual tours provide clarity and transparency, helping both guests and planners feel more confident in choosing your property
- Accelerate event inquiries: With fewer questions and more clarity upfront, planners move forward faster
Value drivers: Room bookings, room upsells, group bookings
What Content Works Best
Choose immersive assets that match your website's room and meeting space categories:
For standard rooms and views:
- 360° Photos – Provide realistic, detailed views that capture room layouts and ambiance
For suites and premium accommodations:
- Enhanced 3D Models – Let guests walk through the space virtually and explore every detail
For meeting spaces and ballrooms:
- 360° Photos – Show realistic venue views and different event setups
- Enhanced 3D Models – Let planners navigate through connected meeting spaces
- CGI Setups – Visualize event layouts without staging rooms during photoshoots
These formats help guests and planners visualize their experience and make confident decisions.
How to Add Virtual Tours to Your Website
Step 1: Select Your Assets
- Log into your Visiting Media platform account
- Navigate to your Asset Library
- Choose one immersive asset per room type or meeting space listed on your website
- Match your asset selection to your website's categories for consistency:
- Standard rooms and views → 360° Photos
- Suites → Enhanced 3D Models
- Meeting spaces and ballrooms → 360° Photos or Enhanced 3D Models
- Event configurations → CGI Setups
- Under Actions, select Share to copy the asset link.
Pro tip: Organize your links by page (Rooms vs. Meetings) to streamline submission to your E-Commerce Manager.
Step 3: Submit to Your E-Commerce Manager
Once you've gathered all your links:
- Email your property's E-Commerce Manager with your request
- Include your organized list of room types/meeting spaces and their corresponding virtual tour links
- Specify which page each link belongs on (Rooms page or Meetings page)
- Request that links be added as popup modals associated with individual room or space descriptions on your website
Your E-Commerce Manager will handle the technical integration from there.
Integration Best Practices
For the best user experience on your Pullman website:
- Use popup modals whenever possible to keep visitors on your website and ensure faster load times
- Avoid opening tours in new tabs or embedding them directly on the page, as these methods can slow load times and disrupt the booking flow
- Use consistent call-to-action language like "Take a Virtual Tour" or "Explore This Space" to clearly indicate interactivity
- Match assets to categories so visitors see exactly what they're considering—whether it's a guestroom or event venue
Ensure Tours Load Smoothly
Virtual tours work best when your website is configured to allow content from approved domains. Share this domain allowlist with your IT team to prevent tours from being blocked:
Key domain to include:
- https://visitme.co (required for most tour links)
This helps ensure tours load quickly and display as intended without being blocked by network filters.
For the complete list of recommended domains, visit our domain allowlist article.
Need additional help? Contact our support team and we'll be happy to assist you.
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