IHG Integration Guide

Why Add Virtual Tours to Your IHG Website Show Your Property At Its Your Brand Website

IHG properties can make a powerful first impression by featuring immersive virtual tours on their brand website's Overview page. With the Visiting Media platform, you can showcase your public spaces, amenities, and local highlights in an interactive format that keeps visitors exploring and turns casual browsers into qualified leads.

Why Add Virtual Tours to Your IHG Website

Give Travelers an Instant Site Visit
Let potential guests explore your hotel virtually before they arrive. Interactive tours answer initial questions and build confidence, reducing back-and-forth while increasing booking intent.

Keep Visitors Engaged Longer
Go beyond static images. Immersive content encourages exploration, builds excitement, and helps travelers visualize their stay at your property.

Turn Traffic Into Qualified Leads
When visitors can experience your spaces virtually, they move from "just browsing" to "ready to book." You'll spend less time answering basic questions and more time closing business.

How to Add Your Virtual Tour to Your IHG Website

Step 1: Choose Your Content

If you have Pro:
Create a multi-asset tour focused on guest-facing spaces:

• Hotel lobbies and public areas
• Restaurants, bars, spas, pools, and lounges
• Leisure brochures and wellness features
• Aerial 360° tours of your property or surroundings
• Welcome videos or narrated tours

Arrange your assets to match how you want guests to discover your property, then:

• Title your tour Distribution - IHG Website - Overview Page
• Turn off the Property Info Card and Digital Business Card

If you have Plus:
Select your most comprehensive single asset—typically a 3D model of your lobby or main public space.

Step 2: Submit to IHG

1. Log into your IHG content portal (or contact your IHG web content representative)
2. Navigate to the Highlights section of your Overview page
3. Input the following:
   • Link Field: Paste your tour URL
   • Hero Image: Upload your selected thumbnail image
   • Title: "Take a Virtual Tour"
   • Caption (optional): Click "Learn More" to immerse yourself in our virtual tour and experience our hotel before you arrive.

Tour Settings for IHG Integration

When creating tours for your IHG website, configure these settings:

Setting	Recommended Status
Menus	Hidden
Property Info Card	Disabled
Digital Business Card	Disabled

Content That Works Best

Enhanced 3D Models – Let travelers "walk through" your spaces virtually
360° Photos – Offer realistic, detailed views of rooms and setups
Aerial 360° Tours – Show your full property and surrounding area
Nearby Attraction Tours – Highlight local destinations that enhance the guest experience
Video Productions – Engage visitors with dynamic walkthroughs

These formats increase clarity, drive engagement, and help guests feel confident about booking.

Placement Best Practices

Use pop-up modals whenever possible. This keeps visitors on your website and ensures faster load times. Avoid opening new tabs or embedding tours directly on the page. These methods can slow performance and disrupt engagement.

Use clear, consistent calls-to-action like "Take a Virtual Tour" or "Explore Our Hotel" to indicate interactivity.

Make Sure Your Tours Load Smoothly

Share this quick list of approved domains with your IT team to ensure your virtual tours display properly without being blocked by network filters:

Key domain: visitme.co (powers many tour links)

Find the complete domain allowlist here: Configure Domain Allowlist for Visiting Media

Need additional help? Contact our support team and we'll be happy to assist you.